Zoom Trade Links (Pvt) Ltd
Board of Directors
The Board of Directors of Zoom Trade Links (Pvt) Ltd. provides strategic leadership and governance to ensure the company’s long-term growth and operational excellence. With extensive experience across commodity trading, financial markets, technology, and corporate management, the board guides the organization with a strong focus on transparency, regulatory compliance, and disciplined market practices.
Committed to maintaining the highest standards of professionalism and integrity, the board oversees the company’s strategic direction while fostering client trust, responsible risk management, and sustainable value creation within the regulated commodity trading environment.
Chief Executive Officer
Muhammad Abid Hussain Shah
Muhammad Abid Hussain Shah is the Chief Executive Officer of Zoom Trade Links (Pvt) Ltd., bringing more than 22 years of extensive experience in commodity trading, strategic business leadership, sales management, and technical market analysis. His professional career spans Pakistan and Canada, where he gained valuable exposure to global financial markets, international trading systems, and investor relations, shaping his strong understanding of modern trading environments.
He holds a Master’s degree in Computer Science and began his professional journey as a System Analyst, where he developed strong expertise in data analysis, financial systems, and technology-driven decision-making. This technical foundation has played a key role in shaping his analytical trading approach and disciplined market strategies.
As a Canadian national with broad international business exposure, Mr. Shah brings a global perspective and strategic vision to Zoom Trade Links (Pvt) Ltd. His leadership focuses on building a modern, transparent, and professionally managed trading organization that delivers world-class market insights, disciplined trading strategies, and secure investment opportunities for clients.
Since 2004, he has also been recognized as a trusted investment consultant through his company, Arsh International, where he has guided investors in risk management, portfolio development, and strategic investment decision-making.
Under his leadership, Zoom Trade Links (Pvt) Ltd. is committed to developing a professionally managed PMEX-licensed brokerage firm, delivering secure trading solutions, reliable market insights, and exceptional client service, while fostering long-term investor confidence in the regulated commodity trading market.
He holds a Master’s degree in Computer Science and began his professional journey as a System Analyst, where he developed strong expertise in data analysis, financial systems, and technology-driven decision-making. This technical foundation has played a key role in shaping his analytical trading approach and disciplined market strategies.
As a Canadian national with broad international business exposure, Mr. Shah brings a global perspective and strategic vision to Zoom Trade Links (Pvt) Ltd. His leadership focuses on building a modern, transparent, and professionally managed trading organization that delivers world-class market insights, disciplined trading strategies, and secure investment opportunities for clients.
Since 2004, he has also been recognized as a trusted investment consultant through his company, Arsh International, where he has guided investors in risk management, portfolio development, and strategic investment decision-making.
Under his leadership, Zoom Trade Links (Pvt) Ltd. is committed to developing a professionally managed PMEX-licensed brokerage firm, delivering secure trading solutions, reliable market insights, and exceptional client service, while fostering long-term investor confidence in the regulated commodity trading market.
Director / Chief Operating Officer
Muhammad Mahmood Asghar
Muhammad Mahmood Asghar serves as the Director and Chief Operating Officer of Zoom Trade Links (Pvt) Ltd., bringing more than 33 years of extensive experience in Pakistan’s commodity markets and international trading environments. With deep expertise in client relationship management, back-office operations, financial controls, and advanced technical market analysis, he plays a vital role in maintaining the company’s operational strength and stability.
Throughout his distinguished career, Mr. Asghar has earned a strong reputation for disciplined risk management and strategic market insight, successfully navigating trading operations through several major global market disruptions. Notably, during the 2001 global market shock following the September 11 events, his careful risk management and strategic decisions helped safeguard client portfolios and ensured zero losses for the organization. Similarly, during the 2008 global financial crisis, his prudent market strategies and disciplined trading oversight helped protect client investments and maintain operational stability during one of the most volatile periods in modern financial history.
In his role as Chief Operating Officer, he oversees the company’s trading operations, back-office management, financial controls, compliance coordination, and client servicing systems. His leadership ensures that Zoom Trade maintains efficient operational procedures, transparent trading practices, and strong regulatory alignment within the commodity trading environment.
With his extensive market knowledge and operational leadership, Mr. Asghar continues to strengthen investor confidence, operational efficiency, and organizational stability, contributing significantly to the long-term growth and credibility of Zoom Trade Links (Pvt) Ltd. within the regulated PMEX trading ecosystem.
Throughout his distinguished career, Mr. Asghar has earned a strong reputation for disciplined risk management and strategic market insight, successfully navigating trading operations through several major global market disruptions. Notably, during the 2001 global market shock following the September 11 events, his careful risk management and strategic decisions helped safeguard client portfolios and ensured zero losses for the organization. Similarly, during the 2008 global financial crisis, his prudent market strategies and disciplined trading oversight helped protect client investments and maintain operational stability during one of the most volatile periods in modern financial history.
In his role as Chief Operating Officer, he oversees the company’s trading operations, back-office management, financial controls, compliance coordination, and client servicing systems. His leadership ensures that Zoom Trade maintains efficient operational procedures, transparent trading practices, and strong regulatory alignment within the commodity trading environment.
With his extensive market knowledge and operational leadership, Mr. Asghar continues to strengthen investor confidence, operational efficiency, and organizational stability, contributing significantly to the long-term growth and credibility of Zoom Trade Links (Pvt) Ltd. within the regulated PMEX trading ecosystem.
Director — Operations
Muhammad Waleed Mahmood
Muhammad Waleed Mahmood serves as the Director of Operations at Zoom Trade Links (Pvt) Ltd., representing the next generation of leadership within the organization. With 4–5 years of professional experience in marketing, client relationship management, communication, and sales operations, he plays an important role in coordinating operational processes and ensuring efficient service delivery across the company.
He holds an MBA from the National University of Computer and Emerging Sciences (FAST) and combines modern business knowledge with practical exposure to financial markets and client service operations. His academic background and professional experience enable him to contribute to the development of efficient operational strategies aligned with evolving investor expectations and industry practices.
In his role, Mr. Waleed focuses on client onboarding, operational coordination, and service quality management, helping ensure that investors experience a smooth, responsive, and professional trading environment. He works closely with different departments to improve workflow efficiency, support client communication, and strengthen internal operational systems.
With a proactive mindset, strong communication skills, and a results-oriented approach, he contributes significantly to enhancing Zoom Trade Links (Pvt) Ltd.’s operational efficiency and client service standards, supporting the company’s continued growth within the regulated PMEX trading ecosystem.
He holds an MBA from the National University of Computer and Emerging Sciences (FAST) and combines modern business knowledge with practical exposure to financial markets and client service operations. His academic background and professional experience enable him to contribute to the development of efficient operational strategies aligned with evolving investor expectations and industry practices.
In his role, Mr. Waleed focuses on client onboarding, operational coordination, and service quality management, helping ensure that investors experience a smooth, responsive, and professional trading environment. He works closely with different departments to improve workflow efficiency, support client communication, and strengthen internal operational systems.
With a proactive mindset, strong communication skills, and a results-oriented approach, he contributes significantly to enhancing Zoom Trade Links (Pvt) Ltd.’s operational efficiency and client service standards, supporting the company’s continued growth within the regulated PMEX trading ecosystem.
Director — Marketing
Shahmeer Hassan
Shahmeer Hassan serves as the Director of Marketing at Zoom Trade Links (Pvt) Ltd., where he contributes to the company’s strategic growth through marketing development, client relationship management, and sales coordination. With a strong understanding of modern marketing practices and client engagement strategies, he plays a key role in strengthening the company’s market presence and ensuring a high standard of service for clients.
He holds a Bachelor of Business Administration (BBA) from Beaconhouse National University (BNU) and is a Canadian national, bringing an international perspective to marketing strategy and customer relations. Having completed his early education in Canada, he possesses valuable exposure to global business practices and communication standards.
Shahmeer focuses on building strong client relationships, enhancing investor confidence, and supporting the company’s operational efficiency. His forward-thinking mindset, adaptability, and commitment to professional excellence contribute significantly to the continued growth of Zoom Trade Links (Pvt) Ltd.
Through his role, he remains dedicated to promoting transparent, secure, and growth-oriented trading solutions, further strengthening Zoom Trade’s position within the regulated PMEX trading ecosystem.
He holds a Bachelor of Business Administration (BBA) from Beaconhouse National University (BNU) and is a Canadian national, bringing an international perspective to marketing strategy and customer relations. Having completed his early education in Canada, he possesses valuable exposure to global business practices and communication standards.
Shahmeer focuses on building strong client relationships, enhancing investor confidence, and supporting the company’s operational efficiency. His forward-thinking mindset, adaptability, and commitment to professional excellence contribute significantly to the continued growth of Zoom Trade Links (Pvt) Ltd.
Through his role, he remains dedicated to promoting transparent, secure, and growth-oriented trading solutions, further strengthening Zoom Trade’s position within the regulated PMEX trading ecosystem.
Head of IT
Usama Mahmood
Usama Mahmood serves as the Head of Information Technology at Zoom Trade Links (Pvt) Ltd., where he leads the organization’s technology strategy and oversees the secure and efficient management of the company’s digital infrastructure. His role is essential in supporting the company’s trading operations and ensuring a stable and reliable technological environment for both internal teams and client-facing platforms.
He holds a degree in Computer Engineering from the National University of Computer and Emerging Sciences (FAST) and possesses strong expertise in networking, system administration, cybersecurity, and IT infrastructure management. His technical background enables him to design and maintain robust systems that support the company’s operational and trading activities.
In his role, Usama is responsible for managing IT systems, network architecture, cybersecurity protocols, data protection, and technical support services. He works to ensure optimal system performance, secure data handling, and uninterrupted connectivity for trading platforms and internal operations.
Through his technical expertise, problem-solving abilities, and forward-thinking approach, he plays a vital role in strengthening Zoom Trade Links (Pvt) Ltd.’s secure, reliable, and technology-driven trading environment, helping the company maintain high standards of operational efficiency and digital security within the regulated PMEX trading ecosystem.
He holds a degree in Computer Engineering from the National University of Computer and Emerging Sciences (FAST) and possesses strong expertise in networking, system administration, cybersecurity, and IT infrastructure management. His technical background enables him to design and maintain robust systems that support the company’s operational and trading activities.
In his role, Usama is responsible for managing IT systems, network architecture, cybersecurity protocols, data protection, and technical support services. He works to ensure optimal system performance, secure data handling, and uninterrupted connectivity for trading platforms and internal operations.
Through his technical expertise, problem-solving abilities, and forward-thinking approach, he plays a vital role in strengthening Zoom Trade Links (Pvt) Ltd.’s secure, reliable, and technology-driven trading environment, helping the company maintain high standards of operational efficiency and digital security within the regulated PMEX trading ecosystem.